Texas and Southwestern Cattle Raisers Association
To Honor and Protect the Ranching Way of Life
Will Durrett, rancher and Superior Livestock rep, joins TSCRA Talk host, Kristen Brown, to discuss value-added opportunities for ranchers to maximize profits.
Durrett shares insight on value-added opportunities starting with a comprehensive vaccination program, backgrounding calves and being BQA certified. Additionally, he also discusses producer-verified programs and, going a bit deeper, programs that require a third-party audit.
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