The US beef industry's new norm – Staying ahead of the curve in value-added management

In today’s market, if you are not using the best management practices in your cattle operation, then you are falling behind. Oklahoma State University Beef Cattle Specialist Gant Mourer told Radio Oklahoma Ag Network Farm Director Ron Hays that in response to the decline in cattle prices, the majority of producers have implemented some form of value-added program to their ranching business in order to capture the highest possible premiums for their cattle. He says this strategy has actually become the new norm. Read more and listen to the Beef Buzz interview from the Oklahoma Farm Report…