Lean beef choices for today’s consumers 

Beef choices abound for today’s shopper. From the indulgent and celebratory ribeye steak or roast to a more affordable – and lean – sirloin steak. (Spoiler alert: Tenderloin steak is also lean.) And, lean cut sales have increased 12% since 2014. But what is lean? Who might be interested in these options? And, what opportunities do these choices provide for the retail meat case? Read more at www.beefitswhatsfordinner.com…