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Texas and Southwestern Cattle Raisers Association

Texas & Southwestern Cattle Raisers Association

To Honor and Protect the Ranching Way of Life

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Beef's one-stop shop for consumer and industry information

In today’s world, the constant use of technology is feeding an ever growing appetite for knowledge by consumer groups about the industries they patronize. Meredith Stevens with the National Cattlemen’s Beef Association works closely with the beef checkoff and its promotional efforts to keep consumers purchasing beef to provide to their families. She says one of the most important selling points out there, is simply access to information. Read more and listen to the Beef Buzz interview at the Oklahoma Farm Report…

Written by:
kristin
Published on:
August 18, 2016

Categories: General

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