2015 National Beef Ambassadors Selected

Rachel Purdy, Wyo.; Will Pohlman, Ark.; Alicia Smith, Texas; Kalyn McKibben, Okla.; and Demi Snider, Ohio, were chosen as the 2015 National Beef Ambassador Team at the annual National Beef Ambassador competition held in Denver, Sept. 26-27. The competition is funded in part by the beef checkoff and managed by the American National CattleWomen, Inc, contractor to the beef checkoff. Twenty senior contestants, ages 17 to 21, were judged in the areas of consumer promotion, education and outreach strategy, media-interview technique and issues response. This year’s contest also hosted a junior competition for youth beef-industry advocates, ages 12 to 16. Read more at beefboard.org…